Sprite Liquid Mix Tour Tickets

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Sprite Liquid Mix Tour

The Sprite Liquid Mix Tour is a collaborative effort between Sprite and Creative Artists Agency (CAA). According to Darryl Cobbin, Sprite's vice president and brand director, the tour brings together people "who appreciate authentic expression free from boundaries." "This tour recognizes people's thirst for expression--where everyone has the opportunity to experience and participate in various forms of self-expression everyday. We at Sprite say, 'Obey your thirst,' whatever your thirst happens to be." In addition to the musical entertainment, the six-hour event includes full-court basketball, an urban playground with street-type skaters and BMX bikers, a giant canvas displaying works of local urban graffiti artists, an urban fashion show, a video gaming area, and a music mixing station led by local DJs. The tour successfully fuses two different genres of music (rock and rap). The 15-city Sprite Liquid Mix Tour runs from August 20 to September 8 and features Jay-Z, N.E.R.D., Roc-a-Fella Family, 311, Hoobastank, Nappy Roots, Talib Kweli and more artists.